Entries by lraul

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HOW COUPONS AND PROMO CODES IMPROVE PERSONALIZATION

In a world where marketers get messages in front of millions of prospects with a simple click,  the ability to make those offers feel personalized has become increasingly important. With personalized discounts, businesses can offer their customers more than a one-size-fits-all approach.

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RETAIL TECHNOLOGY TRENDS IN 2020

With only 29 shopping days left until Christmas Day, consumers are buying at brick-and-mortar stores, but still do most of their product research online. Moving into 2020, retailers have the opportunity to go a step further and leverage data-driven and digital technologies to elevate the customer experience in more meaningful ways.

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HOW BRICK AND MORTAR STORES ARE MAKING A COMEBACK

For years now, traditional retail stores have been under attack. Consumers love the convenience and selection of shopping online, leaving brick-and-mortar stores to be dubbed a dying breed. But smart brick-and-mortar stores are undergoing a major transformation to keep up with the times. 

5 REASONS TEXT MESSAGING IS GREAT FOR CUSTOMER SUPPORT

There are many ways to communicate with your customers, but if you’re running a business that relies on quick interaction with consumers, a more reliable, faster method may be needed on mobile devices. Text messaging makes your company a more convenient and personable choice over your competitors.